A Night of Excellence
THE PELE AWARD SHOW HONORING THE BEST IN ADVERTISING & DESIGN FOR 2025
It was truly an honor to gather with our vibrant advertising and design community. A massive mahalo to our 250 guests—your energy made for a spectacular sell-out event! We also want to extend our deepest gratitude to our Presenting Sponsors, ALTRES and HAWAI‘I PACIFIC HEALTH, for their support of creativity!
A special round of applause goes to our Emcee, Hawaii News Now's DILLON ANCHETA, who did an amazing job keeping the night moving and the energy high. Mahalo, Dillon, for sharing your talent with us!
To our 2026 Pele Award Winners: Congratulations!
To every creator who submitted work this year: The judges had their work cut out for them this year. Whether you were a finalist or not, your work matters. The Pele Awards are a reflection of the collective talent in our islands, and every entry contributes to the rising tide of Hawaii's creative spirit.
2026 BEST OF SHOW - ADVERTISING
ASB: ROBYNNE SOCIAL VIDEO SERIES
Agency: MVNP
Client: American Savings Bank
Category: #22B - Social Media Campaign
2026 BEST OF SHOW - DESIGN
HAWAI’I TRIENNIAL 2025
Agency: WELCOME STRANGER
Client: Hawai‘i Contemporary
Category: #45- Integrated Brand Identity Campaign
2026 JUDGE'S CHOICE AWARD Susan Alinsangan
HAWAIIAN QUILTED STAR
Agency/Client: MAUI DIVERS JEWELRY
Category: #31A1 - Television Advertising
2026 JUDGE'S CHOICE AWARD Rachel Latkolik
SURF CAMP - HI, I'M MALIA
Agency: ISLAND FILM GROUP
Client: Surf Camp
Category: #36B - Film/Video/Sound Branded Content
2026 JUDGE'S CHOICE AWARD Phil Mimaki
2025-ALTRES SPOTIFY CAMPAIGN
Agency/Client: ALTRES
Category: #30C - Radio Commercial Campaign
2026 JUDGE'S CHOICE AWARD Lesly Pyle
HVCB - LA RAMS, A LEI FOR L.A.
Agency: MVNP
Client: Hawai‘i Visitors & Convention Bureau
Category: #19A - Out-Of-Home Outdoor Board
2026 JUDGE'S CHOICE AWARD Rob Slosberg
FOOTSTEPS
Agency: ANTHOLOGY FINN PARTNERS
& KINETIC PRODUCTIONS
Client: Mālama Learning Center
Category: #82 - Public Service Television
2026 JUDGE'S CHOICE AWARD Chris Turner
Mālama Learning Center Campaign
Agency: ANTHOLOGY FINN PARTNERS
& KINETIC PRODUCTIONS
Client: Mālama Learning Center
Category: #87 - Integrated Media Public Service Campaign
2026 BEST OF SHOW - COLLEGE
DECONSTRUCTION EXHIBITION CAMPAIGN
CHLOE LAVIGNE
Advisor: Chae Ho Lee
Category: #S22B - Integrated Branded Identity - Campaign
School: University of Hawai‘i - Manoa
Meet Your 2026 Ad People Of The Year!
AAF-Hawai‘i 2026 Advertising Man of the Year
Lincoln Jacobe
AAF-Hawai‘i 2026 Advertising Woman of the Year
Mei Jeanne Wagner
VP, Advertising & Promotions
Anthology Finn Partners
Ad 2 Hawai‘i 2026 Ad Person Of The Year
Cale Guillermo
Agency Marketing Project Specialist
Atlas Insurance Agency, Inc.
AAF District 13 2026 Silver Medal Award
Brandt Farias
Executive Vice President & Chief Marketing Officer
Central Pacific Bank
AAF-Hawai‘i 2026 Extra Mile Award
Jean-Paul Gedeon
CEO
JPG Hawaii
3rd Annual Pickleball Tournament
AAF District 13 3rd Annual Pickleball Tournament a Huge Success.
The 3rd Annual AAF District 13 Pickleball Corporate Team Challenge Tournament, presented by Hawai'i Pacific Health, took place on Sunday, June 22, 2025, at the Waialae Iki V Community Center Tennis Courts.
The event brought together local businesses for teamwork, networking, and fun, while also supporting AAF District 13's educational initiatives, such as the Pele Awards program for college and high school students which fosters the future of advertising in Hawaii.
Teams competed in a round-robin format. They demonstrated their skills and sportsmanship.
The Final Team Standings were as follows:
1st Place: Servco Pacific Inc.
2nd Place: On Point Sports
3rd Place: 6 Pillars Marketing - Team "B"
4th Place: Waialae Iki V - Team "A"
5th Place: UHA Health Insurance
6th Place: Hawai'i Pacific Health
7th Place: Lights On
8th Place: KHON2
Other Participating Teams:
Hawaii News Now,
6 Pillars Marketing - Team "A"
Waialae Iki V - Team "B" & "C"
Congratulations to our 3rd Annual 2025 Winners
1st Place
Servco Pacific Inc.
2nd Place
On Point Sports
3rd Place
6 Pillars Marketing - B
4th Place
Waialae Iki V- A
5th Place
UHA Health Insurance
6th Place
Hawai‘i Pacific Health
7th Place
Lights On
8th Place
KHON
Mahalo To All Participating Teams & Sponsors!
Presenting Sponsor
HAWAI'I PACIFIC HEALTH
Gold Medal Sponsor
ON POINT SPORTS
Silver Medal Sponsors
NOAH TOM
DESIGN ASYLUM
MEDIA BUY PAUL
Bronze Medal Sponsors
FRAIOLI CREATIVE
AD 2 HAWAI'I
AAF-HAWAI'I
WAIALAE IKI V
Prize Donors
Summit Media Hawaii
Pacific Media Group
Honolulu Federal Credit Union (HOCU)
UHA Health Insurance
Hawai'i Pacific Health
Media Buy Paul
Pickles at Forte
Volunteers
Waialae Iki Park Pickleball Club
Official Food & Drink Truck Vendor
Saap Saap Hi